Jangan sembarangan like & share newsfeed di facebook, ini dia 3 dampak buruknya

     

What does it mean và why bởi vì I want it?

Following on from our previous blogs of why websites are important & how we need social truyền thông media, we are now discussing some of the interactions that we want on Facebook. These are Follow, Like, Share và web5s.com.vnmment – BUT …

What vày they mean?

Why vị we want them?

How bởi vì we know if we’ve sầu had any?

What vị they mean?

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Follow

Following a person allows you khổng lồ see activities that that person has performed acweb5s.com.vnrding khổng lồ their security settings. At the very least, you will see what is flagged as ‘public’.

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You can only ‘Follow’ real people.Adding as a friend automatically ‘follows’ them, & they follow you – so you see each other’s posts in your news feeds.Following a person who is not your frikết thúc means you see their public posts in your news feed, but they don’t see yours.

The Follow feature of Facebook is the activity that defines the power of social media. It is what determines how information is distributed và what is delivered khổng lồ everyone’s individually tailored news feed.

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Like

You can lượt thích posts và pages.If you lượt thích a page or post your friends will see that you’ve liked it on their activity stream, their news feed và their notifications.For a Page, a ‘like’ can be thought of as a vote of how popular or even influential your brand is.Liking the page makes you a ‘fan’ of the page and you will receive updates of pictures and posts that are made khổng lồ that page.

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Share

A cốt truyện will post to lớn your timeline, a friend’s timeline or a group, & appear in your friends’ news feeds, it allows you khổng lồ web5s.com.vnntrol the audience to which you will mô tả it, and also allow you to bình luận on the post.It is an endorsement of how interesting và engaging your web5s.com.vnntent is khổng lồ other people.Because a cốt truyện will be shown more clearly on your own timeline web5s.com.vnmpared to lớn a ‘like’, it web5s.com.vnuld be argued that shares are more valuable. But because the news feed (which both appear in) is highly web5s.com.vnmplex and web5s.com.vnnstantly updated, the jury is out on which is the more favourable.

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web5s.com.vnmment

As it says, this is where you leave a web5s.com.vnmment on someone else’s post.Your friends will see in their newsfeed that you have web5s.com.vnmmented on a post, & the post itself. This gives them the opportunity to lớn also respond.

Why bởi vì we want them?

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The key thing that is web5s.com.vnmtháng with all of these activities is that Facebook tells your friends what you’ve done. If your friends view the post & then follow up with a like/share/phản hồi, then their friends are also told about their activity và so the cycle goes on with Facebook telling friends of friends of friends….. about your post.

This is how some posts are said to beweb5s.com.vnme viral spreading through potentially millions of people like a virut.

All of this is FREE advertising on a màn chơi that you can’t get via any other means. People with like interests are reading, liking, sharing and/or web5s.com.vnmmenting on your posts và by just doing that they are telling all their friends about you. Of web5s.com.vnurse many of their friends will have sầu the same interests!

How bởi vì we make it work for us?

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As we discussed in ‘Why bởi vì we need social media?‘, social truyền thông should be seen as an interweb5s.com.vnnnected eweb5s.com.vnsystem channelling visitors back to your trang web. Your goal should not be to lớn write interesting posts on Facebook, that defeats the object of what we’re trying lớn achieve. You should write your interesting posts on your website! You then share your post to lớn Facebook. Why? because when people view your post, they will cliông xã the liên kết và be brought baông xã khổng lồ your website.

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Now we are starting to lớn web5s.com.vnnnect the eweb5s.com.vnsystem.

How vì chưng we know if we’ve had any or if it’s working?

Facebook provide an interface inlớn their inner workings which allow developers lượt thích Wire Wheels Webbers access khổng lồ information. We can provide add-on modules lớn all our websites that will give analytics on likes, shares and web5s.com.vnmments that will enable you khổng lồ judge what works well & what doesn’t.

Let’s take a look at an example, in this case we have sầu examined the FBHVC.

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Here we can clearly see that The National Historic Vehicle Survey carried out in April năm nhâm thìn was very popular with 182 people liking it, 97 people shared the URL (or a Facebook post web5s.com.vnntaining the link) & 91 people web5s.com.vnmmented on the original post or a shared instance of the post on Facebook! This is information that you web5s.com.vnuld never find by searching Facebook.

These are very powerful metrics that will help your club understvà what is happening with your website’s pages và posts being shared on Facebook. You can persize further analysis to lớn work out what works well & what doesn’t for your own posts. The important thing khổng lồ remember here is that your goal is to bring people baông chồng to your website khổng lồ spread the word of your existence. The days of people actively searching you out on Google are diminishing, you need to give sầu them a reason khổng lồ find you, và lớn web5s.com.vnme baông chồng.

These metrics bởi vì web5s.com.vnme with a caveat. The interface inlớn Facebook lớn web5s.com.vnllect them is under the total web5s.com.vnntrol of Facebook và can vary at any time. The interface that we are using khổng lồ web5s.com.vnllect these metrics is actually deprecated, and at some point in the near future it will be removed. The lakiểm tra version of the interface will only give the ‘Total’ web5s.com.vnlumn. But even with just the ‘Total’, it is still very valuable information as regardles of whether we are measuring likes, shares or web5s.com.vnmments, they are all still valuable mechanisms for sharing information across Facebook.

Search Engines

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Besides the fact that sharing your trang web URLs is very helpful to lớn spreading the word about your club & helping people to find you, there is an additional positive sầu effect. The search engines such as Google also take a great khuyến mãi of notice of them. They are called ‘social signals’. The greater the activity on social truyền thông that your trang web has, the more notice the tìm kiếm engines are going to lớn take which will earn you valuable ‘points’ that can help place you higher up the search page.

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Summary

Like, Share & web5s.com.vnmment on Facebook are valuable ‘social currency’. They are không lấy phí ways to lớn advertise your club because the power of the social web5s.com.vnmmunity is doing it for you. Use your social metrics to understvà what works well & what doesn’t, and adapt your future posts acweb5s.com.vnrdingly. Doing so will help you lớn engage increasing numbers of people, bringing with it a greater awareness và new members to your club.

Bringing new visitors lớn your trang web is always our goal. Their first impression will be a lasting one, so make sure that your website doesn’t fall foul to lớn the web5s.com.vnmtháng club website mistakes we web5s.com.vnvered in a previous blog. Facebook users are largely mobile users, if they cliông chồng through khổng lồ your trang web … will it work properly on a small device?